Photographing your listing and writing a description that sells

Last updated: 2026-07-23

In a list full of ads, the first photo decides whether a buyer clicks at all. The description decides whether they message you.

Photos: simple rules, big difference

  • Shoot in natural daylight; avoid yellow indoor lighting at night.
  • Use a clean, simple background — a plain wall is enough.
  • Make the first photo show the whole product, clearly framed.
  • Include photos of every side, including any flaw.
  • Shoot landscape for furniture and cars, portrait for small devices.

Photographing a flaw clearly is not a weakness — it is what makes buyers trust the rest of your photos and prevents arguments at handover.

The title

Write a title containing what buyers actually search for: product type, brand, model, and one distinguishing feature. Avoid filler like "hot deal" or rows of exclamation marks — they add nothing to search results.

The description

Answer the questions you will be asked anyway: how long you used it, why you are selling, overall condition, warranty or accessories, and whether the price is negotiable. Every pre-answered question saves you an entire conversation.

  • Use short sentences on separate lines instead of one long paragraph.
  • State your city and approximate district to make meeting easier.
  • Mention your preferred contact method.

Refresh your listing

A listing that is never updated slowly sinks down the list. If a while passes with no interest, review the price first, then refresh — usually the problem is the price, not the photos.

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